Privacy Policy

Thank you for choosing to be part of our community at ModBunny, LLC (“Company”, “we”, “us”, or “our”). We are committed to providing our website visitors, subscribers, and/or customers with exceptional service and protecting your personal information and your right to privacy. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at hello@modbunny.com.

When you visit our website www.modbunny.com (the “Site”), and use our services, you trust us with your personal information. We take your privacy very seriously. In this privacy policy, we seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it. We hope you take some time to read through it carefully, as it is important. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our Sites and our services.

This privacy policy applies to all information collected through our website (such as www.modbunny.com), and/or any related services, sales, marketing or events (we refer to them collectively in this privacy policy as the "Services").

Please read this privacy policy carefully as it will help you make informed decisions about sharing your personal information with us.

SECTION 1 - PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

We use PayPal as an alternative way of processing payments in our online store. You can read more about how PayPal uses your Personal Information at https://www.paypal.com/webapps/mpp/ua/privacy-full

We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

SECTION 2 - HOW DO WE USE YOUR PERSONAL INFORMATION
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SECTION 3 - EMAIL MARKETING

With your permission, you may opt-in to our email newsletter and we will send you emails about our company, products, recipes, promotions, and other updates. You can opt-out at any time. An unsubscribe link is provided in every email newsletter you receive from us. We will never share your email address.
We use Klaviyo for our email marketing. You can read more about how Klaviyo uses your Personal Information at https://www.klaviyo.com/privacy

SECTION 4 - SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

GOOGLE

We use technologies to improve our website and market our website. Technologies may include third-party services like Google ads (AdWords), social products (like the +1 button) or analytics tools (Google Analytics). Through our website, certain information is automatically sent to Google. This includes, for example, the web address of the page that you're visiting and your IP address. We may also set cookies on your browser, or read cookies that are already there. We do not collect personally identifiable information.

Our website may use personalized advertising (also know as interested-based advertising) features such as:

  • remarketing
  • affinity audiences
  • custom affinity audiences
  • similar audiences
  • demographic and location targeting

to advertise on third-party websites (including Google and other networks and social media channels) to previous visitors to our site. It could mean that we advertise to previous visitors or to previous visitors who haven’t completed a task on our site. For example, visitors starting the checkout process for purchasing a product, but not completing the transaction. The previous visitor may then see one of our ads on the Google search results page or on a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to our website. Any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. We do not collect personally identifiable information.

Similarly, apps that partner with Google can send us information such as the name of the app and an identifier that helps us to determine which ads we've served to other apps on your device, although it does not collect personally identifiable information.

Read more about data collection and use in Google's Personalized Advertising

How we use the information sent by your browser

When you visit websites or use apps that use Google (or other) technologies, we may use the information we receive from those websites and apps to, for example:
Make ads more effective

  • Provide reports of ads activity
  • Help website and app owners using Google Analytics to understand how visitors engage with their sites or apps
  • Improve your Google+ experience
  • Detect and defend against fraud and other security risks to protect users and partners

Here are some of the ways you can control the information that is shared by your web browser when you visit or interact with Google services on partners' sites across the web:

Ads Settings helps you control the ads by Google that you see on the web. You can learn how ads are selected for you, opt out of certain categories and block specific advertisers. Learn more about advertising.

Many sites across the web use Google Analytics to understand how visitors engage with their sites or apps. If you don’t want Analytics to be used in your browser, you can install the Google Analytics browser add-on. Learn more about Google Analytics and privacy.
Google makes it easy for you to make recommendations for your friends - for example, by clicking the +1 button on content you like. Some of your +1s may show your name and Google+ profile photo in ads, but you can opt out if you don't want to appear in ads. You can also visit the +1 tab on your Google+ profile to review and manage all of your +1's. Learn more about how to get to your +1 tab.

Incognito mode in Chrome allows you to browse the web without recording web pages and files in your browser history. Cookies are deleted after you've closed all of your incognito windows and tabs, and your bookmarks and settings are stored until you delete them. Learn more about cookies.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

SECTION 5 - BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

SECTION 6 - FACEBOOK, INSTAGRAM, PINTEREST AND OTHER SOCIAL MEDIA SITES
In addition to Google, we use other technologies to improve our website and market our website. Technologies may include third-party services like Facebook, Instagram, Pinterest and other social media channels. Through our website, certain information is automatically sent to those sites via pixels and or code snippets installed on our website. It may also set cookies on your browser, or read cookies that are already there. We do not collect personally identifiable information. The information is aggregated so it is not personally identifiable. We do not combine data from various sources (e.g. from our shopping cart checkout, Google, and social media channels in an attempt to personally identify customers or website visitors.

Our website may use advertising products available through Facebook, Instagram, other apps, and other social media channels that use interested-based advertising features such as:

  • remarketing
  • custom audiences
  • connection targeting
  • demographic and location targeting

You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

SECTION 7 - DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

SECTION 8 – CALIFORNIA RESIDENTS

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

If you are under 18 years of age, reside in California, and have a registered account with the Services, you have the right to request removal of unwanted data that you publicly post on the Services. To request removal of such data, please contact us using the contact information provided below, and include the email address associated with your account and a statement that you reside in California. We will make sure the data is not publicly displayed on the Services, but please be aware that the data may not be completely or comprehensively removed from our systems.

SECTION 9 – EUROPEAN RESIDENTS

We do not market to European residents nor do we sell or ship products to Europe. We only market and sell to the United States.  We delete email addresses from our email marketing program that appear to have originated from Europe. We have specified in our Facebook Business Page settings to not show our posts or ads outside the United States.

If you are a European resident, you have the right to access the personal information we may inadvertently hold about you and to ask that your personal information is corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

SECTION 10 - DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

SECTION 11 - CHANGES AND AMENDMENTS
We reserve the right to modify this Policy relating to the Website or Services at any time, effective upon posting of an updated version of this Policy on the Website. When we do we will revise the updated date at the bottom of this page. Continued use of the Website after any such changes shall constitute your consent to such changes

SECTION 8 - AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

QUESTIONS AND CONTACT INFORMATION

If you would like to contact us to understand more about this Policy or wish to contact us concerning any matter relating to our use of cookies, you may send an email to hello@modbunny.com